Market research is awesome. Having accurate and organized macro data at your fingertips makes a huge difference to developing any ...
Market research is awesome. Having accurate and organized macro data at your fingertips makes a huge difference to developing any ...
Launched as a mobile messaging app in 2011 by the China tech giant Tencent, WeChat has evolved into a ubiquitous China marketing ...
Recently published reports in the B2B marketing world have spoken of the power of brand marketing, creativity and storytelling. ...
In the latest in our mini-series of blogs and videos focusing on B2B marketing in the China F&B sector for overseas brands, we ...
It seems like the debate into the validity of KOL and influencer marketing raises its head every few months, usually prompted by ...
China Marketing, B2B Marketing, China Brand Strategy
For any China marketing strategy, the challenge of localization needs to look beyond the brand. There are operational elements ...
As the world’s leading luxury brands seem intent on self-destruction in their most important market, there are lessons for B2B ...
Asia was the first region to be impacted by the Corona-19 virus, with cities like Shanghai implementing robust lockdown ...
When the show can’t go on, make sure your china marketing and growth campaign strategies are ready to go!
Over the last 12 months, Brandigo has enjoyed a lead role in several high-profile B2B campaigns and activations in the F&B ...
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