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The Blog by Brandigo
Black Friday – how can brands help Britain ‘get it’?
In Fake News We Trust: Communicating in the Post-Truth Era
Is Google+ Dead (yet)? 3 Reasons to Make Google+ a Part of Your Strategy
Brand Heritage - Does it Matter?
The State of Telemedicine in 2018
3 Steps to Make Your Good Website a Great Website
Weathering the Storm: Fair (and Foul) Weather Brand Building
On track with Brandigo UK
Crisis Communications Planning: PR Lessons from a Hurricane
5 Easy Ways to Improve Your Customers' Digital Experience
Bylined Articles 101: Why You Need to Start Writing Articles for the Media
How are you marketing to the senses?
5 Reasons to Love the Uncode WordPress Theme
Looking to boost your ROI using Social media? Here are 7 quick tips for Facebook.
Content Marketing Mid-year Check-In: How Is Your Strategy Performing?
Merging Psychology with Brand Strategy
Today’s Healthcare Consumer: What Health Systems Need to Know Now
Simplify Your Rebrand: 5 Easy Steps
Brand Fails: What We Can Learn From Pepsi and United
How We Got Here: The Naming of Brandigo
Customer Loyalty is Low as Perceptions of Airlines Sour Amid Ongoing Controversies
Hello New World
AN AUGMENTED REALITY CHECK
Rebrand Your Business? 10 signs it’s time.
Americans Are Uneasy About Obamacare Replacement Plan
5 Tips for Successful Project Management
LinkedIn Gets a Facelift
Building Brand Image: The First Step You Must Take
What can we learn about reputation management from PWC’s Oscar Snafu?
3 things to Think About Before Launching a Business Podcast
The Branding of Buddha — How to Protect Your Brand from the Wrong Audience
Is Brand Loyalty Dead?
2017 Super Bowl Ads – And the Winner Is…
PR in Healthcare: Buckle up in 2017
Was 2016 The Year of Live Streaming?
4 New Year’s Resolutions for Your Brand and Marketing team
Manchester by the Sea – A Little Town Made Famous
2016 – The Year in Branding
14 Questions to Ask About Your Marketing Department for 2017
Improve Your Collaboration with a Project Management Tool
5 Social Media Marketing Trends to Look for in 2017
[Infographic] The Truth About Telemedicine: Challenges Facing Adoption
Healthcare Brands Entering China – 7 Marketing Tips for Success
Why branding is the backbone of B2B lead generation
Hubspot Inbound 2016: Pregame
Why an Internal Communication Strategy is Essential in the Healthcare Industry
Marketing to Millennials in 2017: 5 Key Tips
[Infographic] Why Patient Engagement is Critical at Every Step
5 Tricks For Effectively Managing Creative People and Projects
How Inbound Marketing is Driving Leads for Healthcare
The Content Marketing Metrics that Matter Most
Brand (Strategy) Therapy
Make sure your brand doesn’t handle a crisis like the Healthcare Industry’s Opioid crisis
My Top 3 WordPress Plugins: Never Leave Home Without Them
Healthcare IT: Cure-all or Digital "Snake Oil"
Ignite Your Brand’s Reputation: Give Back
FitBit- Why the Brand is Poised to Take on Telemedicine
Why Forward-thinking Brands Need a Chinese Brand Strategy
2016 SEO Best Practices: How to Rank on Google Today
Healthcare’s looming PR crisis: Ransomware
3 tips to streamline your next video edit
5 Brands to Watch in Healthcare Technology — Part 2
5 Brands to Watch in Healthcare Technology — Part 1
The Rise in HDHPs: Why Your Brand Must Be Trusted
Content Controversy: Lessons from Lands’ End
HIMSS 2016: Increasing Commitments to Improve Data Interoperability
Healthcare InfoHacks — A New Age in Cyber Security
Social Media in Healthcare: What to Know Before You Post
15 Tools You Can Use to Become a Content King
The 3 Most Memorable 2016 Super Bowl Ads
Why Brand Loyalty is Even More Important in 2016
How Digital Marketing is Changing the Patient Experience
5 Reasons Why I Love the Hubspot COS
When I Was a Kid, My Best Friend Was Black: Musings on the Development of Perspective.
Thanksgiving Thankfuls from Aloft Group
Sweet Potato Pies and the Power of Influencers
Lean and Healthcare: Can this Methodology Improve Processes and Reduce Denials?
REI & Black Friday: The Social Response to #OptOutside
Das Scandal: Rebuilding VW's Brand Equity
I’M ONLY HERE FOR THE FOOD, and other things I got wrong about #INBOUND15
5 things I learned at #Inbound2015
Speed Dating INBOUND style
The INBOUND Newbie Heads to Beantown
National Geographic's Killer Digital Strategy
Hashtagify: Quick Tip Tuesday
Four Free Options To Find (Better) Stock Photos: Quick Tip Tuesday
ICD-10: Physicians asked for a two-year ICD-10 grace period—CMS delivers one
5 Essential Apps To Boost Your Instagram Game: Quick Tip Tuesday
Has Twitter peaked?
Branding technology: get out of the weeds
We're All Brand Reps
Fathers' Day "Daddyisms" from John Donovan
Victims of the Nepal quake, and a new way to look at “healthcare”?
From Puppies to Date Rape: How to Tarnish Your Brand Real Fast
ICD-10: Ready, set, maybe?
The end of an advertising era, ends again
Fixing Indiana: Repairing a Brand in Crisis
What do healthcare CFOs really think about revenue cycle management?
Creativity and Office Distractions
5 Ways to create Inbound Marketing Content from surveys
How to Really Create Brand Loyalty: Let’s Break it Down
Physicians: reflections and perceptions
What every CMO (and CEO and CFO) can learn from a chocolate bar
Three Reasons Inbound Marketing Works for Healthcare
Testing your ICD-10 resolutions for 2015
Crisis Communications: “Deflategate” and the Dangers of Rushing In
Increasing Brand Value in Healthcare
My Hopes and Wishes for 2015
Honoring those who make a difference this holiday season
Social media is effective, as long as you know how to use it!
7 Online Video Stats You Need To Know
Medirevv Patient Centered Self Pay Strategy Part 3
Timing is everything in social media
Smart brand strategies begin with knowing your customers, Part 2
Why Your Healthcare Brand Needs to Focus on China Now
Smart brand & marketing strategies begin with knowing your customers
Putting the Patient at the Center of Your Self Pay Strategy, Part 2
3 Obvious Questions to Ask Yourself About Your Web Site
Hey ISIS, Here’s Your New Brand Name
Life Tales and Brand Stories: Different Chapters Along the Way
In Defense of Manchester-by-the-Sea: Small Town Brand Strategy
What NOT To Do: 3 Crisis Communications Tips We Can Learn From the NFL
What Healthcare Can Learn from Retail Data Breaches
The Importance of Effective Communications in Today’s Patient-Centered Healthcare Environment, Part ll
3 Reasons to Build a Responsive Website
New England's main brand back up and running
The Importance of Effective Communications in Today’s Patient-Centered Healthcare Environment, Part l
The Market Basket Brand & The Paradigm Shift
Branding and Marketing Communications: The Power of Great Creative
Hackers + Data Breaches = a BIG Problem for Their Brand and YOURS
Stop Letting out Your Pants and Shed Some Brands Already
4 Ways to Get Your Inbound Marketing Blog Posts Noticed Fast
Putting the Patient at the Center of Your Self Pay Strategy
Online Presence=Brand Awareness
Class: Reflections and Brand Perceptions
The Market Basket Effect, the 99% & Brand Loyalty
Social Media in Healthcare: a Prescription for Success
How to Align Your Brand Strategy and Employees
Brand Strategy and Jihad in the Middle East
Social Media and Advertising: Consider an Integrated Approach
More Simple tips for improving your next video production
We’re all project managers
Build Your Brand Strategy Through Power, Greed and Betrayal
More Vintage Medical Ads
Communicating Your Brand Message With the Speed of Social Media
Would “Made in America” Help Your Brand Positioning?
Content Marketing and the Importance of Good Writing
We Have a Problem: Logos Are Not a Brand Strategy
Social Media and your brand
Vintage Healthcare Ads
A Recipe for Good Branding
Great Brands Have Great Stories to Tell
Is Your Brand Likeable: The Importance of Personality
Boston is Stronger Than Ever
This marketing strategy should be at the top of your shortlist. Start on it today.
One Final Season
Mental Storage on Overload?
Are You Replaceable?
Strategy&WTF? A Regretful Rebranding
ICD-10 deadline: 2014 becomes 2015
How Boats & Ice Cream Killed Corporate Culture
Your Primary Customers Might Not Be the Ones Writing the Checks
The Power of 140 Characters
“Aloft Group Serves at The Salvation Army”
I’m Giving Away Free Lunch
Happy 25th Birthday World Wide Web
Aloft Group’s Second Annual ICD-10 Snapshot Study: The results are in
Good, Fast or Cheap: How your decisions affect your branding project.
Trend Spotting – It’s Not Just For Fashion Brands
Social media’s meteoric rise in healthcare
“1984” Turns 30
Five Tips to Engage Your Staff and Boost Organization Alignment with an Internal Communications Platform.
Ten Things to Consider Before Manufacturing in China
Five Common ICD-10 Myths Debunked
Super Bowl Saturday?
You Are a Brand, Too. Take Charge of It.
Expect the unexpected from the media
Three Strategies for Increasing Brand Value
AGI “Nuzzolo/Greeley Shoot”
ELVIS: THE SINGER AND THE BRAND
The Path to Mediocrity: Follow Your Competitors
Healthcare Mimics Retail: How it impacts your brand strategy
Five Things I Hate About Social Media
How important is a brand’s reputation?
How to Make Marketing a Profit Center
There’s something about a Newburyport Christmas
A Holiday PR Stunt Done Right
Let’s go to work, Gracie
Reach a Weekly Audience of 13 Million People on a Pizza Budget
Is your brand using video as part of your inbound marketing strategy?
Pinterest and Your Healthcare Brand Strategy
Put the “Health” Back in Healthcare
JP Morgan: From Mortgage Mayhem to Twitter Troubles
We Call It “Differentiation” for a Reason. I’m Talking to You, Healthcare Brand
What Does The Music Business Teach Us About Branding?
Healthcare Reform and Its Impact on Physicians
5 questions you should ask yourself before redesigning your website.
Communication is KEY!
Healthcare.gov – A Communications Fiasco
The real reason some brands outperform: authenticity. How you can do the same.
“Drive for Show, Putt for Dough”: The over-glorification of traditional marketing and the pin-point effectiveness of inbound marketing
The New B2B Interaction: Brand-to-Brand Conversations on Social Media
Your Brand and Your Value Proposition
Welcome to the Digital Hive
Focused Ramblings: A regular post about irregular grammar, Part I
Is Lean a Prescription for Healthcare’s “Do More with Less” Challenges?
Why process is important: Six tips to planning a successful project
Crisis communications and the Red Sox
How to be Marketer of the Year
Make the Hard M&A Brand Strategy Decisions
Bringing Sexy Back to Healthcare Marketing
ICD-10: A Focus on the Revenue Cycle
Branding: Guaranteed #1 ranking on Google (Not)
Marketing Execution: 5 Simple Tips for Better Video
Brand Strategy: Never Fear ICD-10 Man is Here!
Marketing Execution: The 3 Common Digital Archetypes
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